MARKETING --> OCCUPATIONAL OUTLOOK  (GOOD POTENTIAL FOR MORE THAN GIG WORK FOR FIRST IN...)

1. Short Term -   There will be a window of opportunity here for massive work AND massive attention.   First in to the work are going to get lions share of initial attention until others jump in.  i've only done 5 fairly full audits and I co8uld easily write 20 books on what i've found. (movies, movie scripts etc). Some of theese people were obscene.  Obviously if we all find the obscene --  each story may have less value on a big stage --  but within your county and for your county history 100 years from now, they may be VERY valuable. There needs to be a shift to far more County Governance and less state Governance. More duplication of work at county level that the state is doing 1) boosts work opportunities and 2) forces local decision makes to face constituents. If you are part of the story making that brings that about those stories should have value throughout life. 

2. Long Term  -  After the first audit waves and the first election or two under audit, the Kleptocrats and many others will be chased away. So what then? As mentioned above, 1) there is a good chance your current media outlets will or should fail a as a resuult of this 2) People will be more interested in local events from new writers and reporters that helped them understand the kleptocrats and 3) People should be able to join together to form new, county level media outlets to replace the old guard (that failed). 

LEGAL --> BUSINESS FORMATIONS  (In general)

1. Sole proprietor as self - Just be you.   

2. Sole proprietor Doing Business As - "San Benito County Examiner" for example -- file for a  fictitous name with your county and run the legal ad as required. Good for 5 years. Total Cost under $150. Can setup a bank account the day you file with the County. No need to wait for posting to complete. 

3. Partnerships - two or more people together in theor own names

4. Partnership Doing business As - "San Benito County Examiner" for example - (same as above

5. LLC or S-Corp - Probably not needed nor overly beneficial for individual. While they might provide some legal protection for a collection of people, as a sole owner you would likely be sued personally anyway so skip it unless you know of another reason why they might be good 

   1. 1. Primary difference between the two is equal partnershi9p interests vs that which can be split unequally via stock. 

      2. If you start making a lot of money an S Corp offers the right for self directed 401k.s. the rest is generally irrelevant

6. C Corporation - Not needed unless you know you need it

7. Non Profit - This wording is confusing. "Tax Exempt" is what it should be called and in theory it should only really affect C-Corps who gain the statuts and have no affect or change on S Corp and LLC filing if they can be granted non profit status (in your state) .  

   1. 1. The benefit of a non-profit is tax based. If you generate 100k in profits for the year and pay out 60k in income to yourelf, only the 60k is taxed at a personal level. The other 40k sits in your account as if it has NOT been earned yet.  (with a company tht money would be taxed). That is the MAIN benefit of a non profit.  You can accumlate money tax free year over year. 

      2. There are benefits like the ability to use Library Space at the county and grants designated for non-profits. 

      3. There are drawbacks. You need a Board, taxes are public information AND you must remain non-partisan << check on this last one -- it surprised me and I believe it's true somehow>>

L;EGAL --> BUSINESS FORMATIONS  (Legal Perspective (aka Civil Legal perspective))

Libel and Slander are civil crimes related to saying or writing a falsehood about someone that you KNEW at time of writing or saying it it was false.  Generally speaking if you put something out false , they can not sue immediately. they must ask for redaction or correction and if you do that their claims would be very limited if any -- and with digital publishing (non-pdf) where content can be changed and noted -- and reach is hard if not impossible to assess . Libel/slander may be an nearly impossible claim to win if there is any gray area. Furthermore, nobody will sue you if you have no money as any judgement is/should be dismissible with bankruptcy. Furthermore, in CA there are strong "Anit SLAP" laws -- which allow for counter suits for improperly trying to control the free speech of another.  Thus for most people trying to do generally honest reporting  -- as long as you use "believed" and "alleged" and other suggestive words -- there should be zero reason anyone can pursue you properly.  Some homeowners  policies actually cover litigation for libel and slander -- although probably would not cover  if it was part of paying work.   You could check with insurance carrier to see if any other insurance might be available to journalists if of interest. 

Bottom line, unless you have a lot of money and no way to liquidate it (like a corporation) it's unlikely you will get sued for journalism work. That is not an invitation to openly slander, but in the current system it actually may kind of  work that way. 

1. Incorporating provides Minimal protection for solo-prenuer - Most likely you will gain no protection from incorporating  if you are operating by yourself.  You would be sued individually and via your business entity. 

2. Incorporating provides Minimal protection for small number of people all contributing equally - Most likely you will gain no protection from incorporating  if you are operating with a small number of people all contributing equally.  The will likely just sue the contributor(s) personally. 

3. Incorporating provides protection if you have partners doing different tasks and/or employees - If you have partners or employees employees doing different tasks incorporating could add protection if/when one of your people does something litigation worthy but that likely would NOT protect yhou for thihgs you wrote in your name or those you wrote as "editor".